Postcard Programs
HASA’s Postcard Program is an effective resource to provide pool and spa owners in your service area value to return to your store again and again.
As an additional benefit, participating dealers can use their available marketing allowance to subsidize their choice of HASA postcards (see samples) at a rate of $.85 cents per postcard. This includes postage, design and mailing. The partcipaing dealer selects the zip codes and a specific week for mailing.
Postcards include discount coupons. These coupons are subsidized by HASA through our Marketing Allowance Program via a HASA credit/voucher. Credits/vouchers are issued by HASA following submission of the coupons to HASA through validation of the customer-supplied coupon code.
Your Choice of Coupons
Each postcard design comes with one “Buy 3, Get 1 Free” coupon and now you have the choice of two additional HASA coupons.
Choose from the following:
- HASA Super Stain Out– $3 off
- HASA Algaecides – $3 off
- Orenda CE-Clarifier – $2 off
- Orenda-PR-10,000– $2 off
- Orenda CV-600 or CV-700 - $2 off
- Orenda SC-1000 - $2 off
Program Details
- Program runs from January 1, 2025 through September 30, 2025
- Minimum mailing of 2,500 unless pre-approved and noted on the HASA postcard order form. Contact your HASA rep for order form.
- Allow three weeks upon receipt of completed postcard form and final proof approval by participating dealer for mailing.
- Company logo and minor announcements may be added to return address area of postcard. Additional graphics are the responsibility of the participating dealer.
- Postcards are mailed via bulk mail and may take up to one week from mailing date to arrive at the mailing address.
IMPORTANT: This program cannot be combined with any other HASA program. Participating dealers must have chosen HASA deposit Sani-Clor® exclusively as their deposit liquid sanitizer product for 2025 in order to participate in HASA’s Postcard Program. HASA reserves the right to include 2025 marketing program structure and implementation.